This is for all my fellow blondies. PRO:VOKE are known for their Touch of Silver hair range which is perfect to help ash blondes and grey hair shine. However, they haven't forgotten about those blondes who like a bit of a golden touch. Introducing their new Liquid Blonde range...
I've had blonde highlights since about 15, pretty much for as long as I can remember! I love being blonde, however it can be quite high maintenance with regular salon appointments. Liquid Blonde is here to keep you as blonde as possible so that you don't have to visit the salon as much and also to keep your highlights looking fresh.
The Colour Activating Treatment Shampoo and Intense Shine Conditioner are to be used once or twice a week as a way to freshen up your colour. You leave each on for around 3 minutes (so don't do it when you're in a hurry) to get the best result. The product itself is an intense gold colour which is reassuring when you're expecting a product to deliver a gold result. Don't worry though, it doesn't stain anything.
I was slightly concerned that my hair might turn a little ginger as gold can easily go into a 'strawberry blonde' territory, but I was relieved to find my hair was just slightly more golden. It is very subtle, don't expect a big change, but I definitely noticed a difference.
For the rest of the time you can use their Colour Care Shampoo and Conditioner. These don't have any colour pigments in them but help protect your colour in-between treatments. You'll notice these bottles are double the size of the others, showing how often you use each range. This is definitely the 'every day' range.
I'm really impressed with this new blonde care range from PRO:VOKE and one of the best things is the price. The Colour Care range is £3.99 each whilst the Colour Activating range is £4.99 each - absolute bargain! Also now is the perfect time to get your blonde is great condition for the summer sun. All available at Boots NOW!